Coca-Cola Logo Color Code
The color of the Coca-Cola logo is about #E61D2B, a bright red. In HSB it is hue 356, saturation 87, brightness 90.
Coca-Cola started in 1886.
Measured from the picture on this page. Other pictures, episodes, and screens can differ a little.

#E61D2B
Color values
| Format | Value | Copy |
|---|---|---|
| HEX | #E61D2B | |
| RGB | 230, 29, 43 | |
| HSB | 356, 87%, 90% | |
| HSL | 356, 80%, 51% |
How to match this color
- Move hue to about 356, in the red area of the slider.
- Keep saturation high, near 87. This color has very little gray in it.
- Keep brightness near 90. Lowering it makes the color look muddy.
Shades people often confuse it with
- #E63F1EHue too high
- #E61E5AHue too low
- #AD1721Too dark
- #E66770Too pale
Color facts
- The closest standard web color is Crimson (#DC143C).
- Text in this color has a contrast of 4.6:1 on white.
- This color covers about 100% of the picture.
Quick answers
What is the hex code of the Coca-Cola logo?
It is about #E61D2B.
What is the RGB value of the Coca-Cola logo?
It is about RGB 230, 29, 43.
What color family is the Coca-Cola logo?
It is a bright red.
Similar colors
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