Taco Bell Logo Purple Color Code
The color of the purple in the Taco Bell logo is about #5B2994, a deep purple. In HSB it is hue 268, saturation 72, brightness 58.
Taco Bell started in 1962.
Measured from the picture on this page. Other pictures, episodes, and screens can differ a little.

#5B2994
Color values
| Format | Value | Copy |
|---|---|---|
| HEX | #5B2994 | |
| RGB | 91, 41, 148 | |
| HSB | 268, 72%, 58% | |
| HSL | 268, 57%, 37% |
How to match this color
- Move hue to about 268, in the purple area of the slider.
- Set saturation near 72. Going to the top makes this color look too loud.
- Set brightness near 58. Most people guess this color lighter than it is.
Shades people often confuse it with
- #742994Hue too high
- #422994Hue too low
- #391A5CToo dark
- #745994Too pale
Color facts
- The closest standard web color is Indigo (#4B0082).
- Text in this color has a contrast of 9.6:1 on white.
- This color covers about 84% of the picture.
Quick answers
What is the hex code of the purple in the Taco Bell logo?
It is about #5B2994.
What is the RGB value of the purple in the Taco Bell logo?
It is about RGB 91, 41, 148.
What color family is the purple in the Taco Bell logo?
It is a deep purple.
Similar colors
All characters, logos, and names belong to their owners. Toon Tone is an independent game.



