UPS Logo Gold Color Code
The color of the gold in the UPS logo is about #FAB80A, a bright yellow. In HSB it is hue 43, saturation 96, brightness 98.
UPS started in 1907.
Measured from the picture on this page. Other pictures, episodes, and screens can differ a little.

#FAB80A
Color values
| Format | Value | Copy |
|---|---|---|
| HEX | #FAB80A | |
| RGB | 250, 184, 10 | |
| HSB | 43, 96%, 98% | |
| HSL | 43, 96%, 51% |
How to match this color
- Move hue to about 43, in the yellow area of the slider.
- Keep saturation high, near 96. This color has very little gray in it.
- Keep brightness near 98. Lowering it makes the color look muddy.
Shades people often confuse it with
- #FAEE0AHue too high
- #FA7E0AHue too low
- #C28D08Too dark
- #FACD5AToo pale
Color facts
- The closest standard web color is Goldenrod (#DAA520).
- Text in this color has a contrast of 11.9:1 on black.
- This color covers about 48% of the picture.
Quick answers
What is the hex code of the gold in the UPS logo?
It is about #FAB80A.
What is the RGB value of the gold in the UPS logo?
It is about RGB 250, 184, 10.
What color family is the gold in the UPS logo?
It is a bright yellow.
Similar colors
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